We've written about SumoMe's suite of tools in the past, but they recently came out with a new tool. It's called Welcome Mat (affiliate link, type “welcome mat” into the search bar, it's free), and we thought we'd give it a try.
Joe heard someone say it was excellent, so I installed it on all three of our websites.
Here's what SumoMe Welcome Mat looks like across the sites:
For Profit Blogging
So, essentially, these are page-sized opt-in forms that take up the entire real estate above the fold. I didn't install them initially because the free version doesn't allow me to collect names, and the pro version is a monthly fee, which I try to avoid. Plus, logically, the “yes” should be on the right and the “no” option should be on the left. (This is what happens when you take just enough computer science classes in college: you're an idiot with opinions.) I also thought they'd be annoying — you know, like those sites you visit for the first time EVER and you're immediately hit with a popup?
So I didn't do it. But Joe was talking to a friend who said it grew her mailing list without having to do much else, and it's wicked easy to set up, so I gave it a shot.
I set it up on Stacking Benjamins the first day, and when I logged into Aweber (affiliate link) the next morning, I was shocked. I called Joe. “Were we mentioned by a big name blogger/podcaster yesterday? Because I looked at our stats and our traffic is normal, but we had more than ten people subscribe to our mailing list!”
“Not that I know of,” Joe replied. “It must have been Welcome Mat (type “welcome mat” into the search bar, it's free).”
So, I installed it on our other sites.
And holy smokes you guys!
Our email lists are BLOWING up. We're getting people signing up to our lists in the double digits, without having to do much at all.
And nobody has complained as of yet. I set them all up to only show every ten visits and to never show to people who are already subscribed. This isn't intended to be annoying!
One Important Note
As you're playing with the settings, remember that the default is “paused” and you need to toggle it on. I forgot to do that on two of our sites and thought, “Jeez, why isn't this working?” and once I turned it on, I noticed a difference. The more you know.
Check it out, and let me know how it goes.